How Mem Plans To Reinvent Note-Taking Apps With AI
That’s what Moody and Xu were actually trying to build. So they kept tweaking the approach until it made sense. At one point, their app was going to be called NSFW, a half-joke that stood for “Notes and Search for Work,” and for a while, it was called Supernote. But after a few meetings and months, they eventually landed on the name “Mem.” Like Memex, a long-imagined device that humans could use to store their entire memory. Or like, well, memory. Either way, it’s not a note-taking app. It’s more like a protocol for private information, a way to pipe in everything that matters to you — your email, your calendar events, your airline confirmations, your meeting notes, that idea you had on the train this morning — and then automatically organize and make sense of it all. More importantly, it’s meant to use cutting-edge AI to give all that information back to you at exactly the right time and in exactly the right place. […]
So far, Mem is mostly a note-taking app. It’s blisteringly fast and deliberately sparse — mostly just a timeline of every mem (the company’s parlance for an individual note) you’ve ever created or viewed, with a few simple ways to categorize and organize them. It does tasks and tags, but a full-featured project manager or Second Brain system this is not. But if you look carefully, the app already contains a few signs of where Mem is headed: a tool called Writer that can actually generate information for you, based on both its knowledge of the public internet and your personal information; AI features that summarize tweet threads for you; a sidebar that automatically displays mems related to what you’re working on. All this still barely scratches the surface of what Mem wants to do and will need to do to be more than a note-taking app…
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