Social media platform Twitter today announced that it will let users buy, sell, and display NFTs directly through tweets in partnership with four marketplaces. Decrypt reports: The integration, called NFT Tweet Tiles, displays the artwork of an NFT in a dedicated panel within a tweet, and includes a button to let users click through to a marketplace listing. The integration — which is still in testing — currently works with marketplaces from four specific partners: Solana-centric marketplace Magic Eden, multi-platform NFT marketplace protocol Rarible, Flow blockchain creator Dapper Labs, and sports-centric platform Jump.trade. Collectively, those marketplaces span several blockchain networks, including Ethereum, Solana, Flow, Polygon, Tezos, and Immutable X.

A Twitter representative confirmed to Decrypt that the feature is blockchain-agnostic, so all networks are supported so long as the links are from a partnered marketplace. The representative added that the “feature is currently being tested with select Twitter users across iOS and web,” and that those users will see the NFT Tweet Tile integration if they’re in the test group. A Twitter Blue premium subscription is not required to use the feature.

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Elon Musk has “added [Twitter] to his business empire after months of legal skirmishes,” writes The Verge’s Elizabeth Lopatto, citing reports from CNBC, The Washington Post and Insider. From the report: Musk’s first move on Thursday was to oust Parag Agrawal, who was Twitter’s last CEO as a public company. Chief financial officer Ned Segal and Vijaya Gadde, the company’s policy chief whom Musk had publicly criticized have also reportedly left the building. Sean Edgett, the general counsel, is also gone, The New York Times reports, adding that at least one of these executives was walked out by security. Chief customer officer Sarah Personette was also fired, Insider reports. The execs received handsome payouts for their trouble, Insider reports: Agrawal got $38.7 million, Segal got $25.4 million, Gadde got $12.5 million, and Personette, who tweeted yesterday about how excited she was for Musk’s takeover, got $11.2 million

Questions still remain about what Musk plans to do with Twitter now that he owns it, though he’s made a number of public comments. The Washington Post reported that Musk planned to cull 75 percent of Twitter’s employees, citing estimates given to prospective Twitter investors. Musk told Twitter staffers that the 75 percent figure was inaccurate, Bloomberg reported. In Musk’s text messages, provided during discovery to Twitter’s lawyers, he and entrepreneur Jason Calacanis, a friend of his, discussed cutting staff by requiring a return to office. “Day zero,” Calacanis texted Musk. “Sharpen your blades boys.” Requiring Twitter employees to return to offices would mean 20 percent of the staff would leave voluntarily, Calacanis wrote. Also, Calacanis told Musk, “Twitter CEO is my dream job.”

Twitter also faces challenges to its free speech stance in court, as the Supreme Court agreed to take up two cases that will determine its liability for illegal content. Musk, who is also CEO of Tesla and SpaceX, has suggested he’ll change the way Twitter’s moderation works, potentially relaxing the kinds of policies that saw former President Donald Trump permanently banned from the platform. Although Musk has said that his Twitter acquisition is “not a way to make money,” he’s reportedly raised ideas for cost cutting and increasing revenue. Governments and corporations could be charged a “slight cost” to use Twitter, and there could be job cuts on the table to improve the company’s bottom line. Some of Twitter’s current employees have criticized Musk’s plans for the platform as “incoherent” and lacking in detail. More broadly, Musk has talked about using Twitter to create “X, the everything app.” This is a reference to China’s WeChat app, which started life as a messaging platform, but has since grown to encompass multiple businesses, from shopping to payments to gaming. “You basically live on WeChat in China,” Musk told Twitter employees in June. “If we can recreate that with Twitter, we’ll be a great success.”

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Twitter is (for now) indispensable to following blockchain technology. What might look to outsiders like idle badgering and joking, is in fact the process of people forming allegiances and making deals. Axios reports: “Crypto Twitter” or “CT,” refers to all the people tweeting about various blockchain projects all day. They don’t all necessarily follow or interact with each other, just as everyone in a town doesn’t necessarily know everyone else, but a town still has its own character and so does CT. “Crypto is 24/7/365, and it needs a medium that matches that pace,” Variant Fund’s Spencer Noon tells Axios.

Sources prominent on Crypto Twitter mostly feel that Twitter has been a useful space for the crypto industry, but not without caveats. Several say it’s key to staying abreast of what’s hot right now. “Twitter is kind of a ‘Great Equalizer’ of sorts, where broadcasting continues to be a good way for newcomers to build a brand,” Archetype VC’s Katherine Wu tells Axios. […] The best use of Twitter depends on whether you’re a trader, investor, content creator or founder, but lots of our sources pointed to Twitter’s power as a place for discourse. “To me what matters most is the dialogue,” Adamant Research’s Tuur Demeester said. “Sometimes I like to just throw ideas out there to immediately connect with those that share similar interests and want to brainstorm,” Linda Xie of Scalar Capital said.

It takes a while to get your bearings on CT. There are a lot of inside jokes and in group language that takes time to learn. As [Castle Island Ventures Nic Carter] put it, those obstacles serve as filters to make sure folks in the conversation know something about what they’re discussing. “It’s like an in-group binding mechanism,” Matti of Zee Prime Capital says. “You feel rewarded that you’re an insider if you get something, and then comes that sweet release of dopamine.” Some notable moments in CT include when ConsenSys staffer Jordan Lyall tweeted a gag in the middle of DeFi Summer that turned into a real project, with a token called MEME. And when Coinbase announced acquiring Neutrino in 2019, “a company with staffers known for enabling some very controversion spying,” reports Axios. “The hashtag #DeleteCoinbase trended.”

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Bob Iger, former Disney CEO, explained on Wednesday why Disney didn’t acquire Twitter in 2016. He said: “We enter the process immediately, looking at Twitter as the solution: a global distribution platform. It was viewed as sort of a social network. We were viewing it as something completely different. We could put news, sports, entertainment, [and] reach the world. And frankly, it would have been a phenomenal solution, distribution-wise. Then, after we sold the whole concept to the Disney board and the Twitter board, and we’re really ready to execute — the negotiation was just about done — I went home, contemplated it for a weekend, and thought, ‘I’m not looking at this as carefully as I need to look at it.’ Yes, it’s a great solution from a distribution perspective. But it would come with so many other challenges and complexities that as a manager of a great global brand, I was not prepared to take on a major distraction and having to manage circumstances that weren’t even close to anything that we had faced before. Interestingly enough, because I read the news these days, we did look very carefully at all of the Twitter users — I guess they’re called users? — and we at that point estimated with some of Twitter’s help that a substantial portion — not a majority — were not real. I don’t remember the number but we discounted the value heavily. But that was built into our economics. Actually, the deal that we had was pretty cheap.”

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Twitter has launched a test version of Twitter Spaces today that includes podcasts, “letting you listen to full shows through curated playlists based on your interests,” reports The Verge. From the report: The redesigned Spaces tab opens with Stations, topic-based playlists combining podcast episodes pulled from RSS with Twitter’s social audio events and recordings. It functions like a Pandora station but for spoken word and is pretty different from the a la carte listening podcast consumers are used to on Apple Podcasts or Spotify. Live and upcoming spaces are still in the tab, further down the page. The test will roll out to a random group of users across the world, initially only in English. The more users listen, the more tailored the audio Stations will become. But Twitter isn’t starting from square one — the company is relying on what it already knows about its users’ interests to curate the playlists. It’ll draw from the interests of people they follow, as well.

“What we’re really trying to capture here is as if it’s like another user recommending you something,” Twitter senior product manager Evan Jones, who focuses on audio, told Hot Pod. Podcast discovery is notoriously difficult, limited either to top 100 charts, hand-picked selections on apps, or — more often than not — word of mouth. No platform has managed to crack it, yet. It’s easy to imagine the promotional possibilities around being able to share and listen to podcasts in the same app, but it’s not quite there yet. The test does not yet have a clipping capability, and listening can only happen in the Spaces tab, not on the timeline. That being said, Spaces has a clipping feature that could be applied to podcasts at some point.

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Elon Musk no longer wants to buy Twitter, which now will “pursue legal action” simply to “enforce” their planned merger agreement, according to the company’s chairman.

But however that plays out, Twitter is now in a worst-case scenario, one Wall Street analyst argues to NBC News:

Dan Ives, a managing director and senior equity research analyst covering the technology sector at Wedbush Securities, said Twitter’s stock price stands to suffer significant damage…. “The company has been in pure chaos — people have left in droves, and now competitors are going to seize on the ad dollars. With the employee turnover, it’s going to be viewed as damaged goods from another potential buyer….”

Ives believes the damage to Twitter’s value has only just begun. “When you have a cult figure like Musk — one of, if not the, most followed person in world — calling out Twitter, now it has a ripple effect that’s hard to quantify,” Ives said. “From advertisers to employees to the political firestorm that could ensue,” he said. “For Twitter, it’s not about the court battle and the legal ramifications, and how that plays out, that will be debated by lawyers. But it’s a public company that needs to be run, and now it’s hanging in the wind.”

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On Thursday, Twitter announced a new policy for dealing with misinformation during a period of crisis, establishing new standards for gating or blocking the promotion of certain tweets if they are seen as spreading misinformation. The Verge reports: “Content moderation is more than just leaving up or taking down content,” explained Yoel Roth, Twitter’s head of safety and integrity, in a blog post detailing the new policy, “and we’ve expanded the range of actions we may take to ensure they’re proportionate to the severity of the potential harm.” The new policy puts particular scrutiny on false reporting of events, false allegations involving weapons or use of force, or broader misinformation regarding atrocities or international response.

Hoax tweets and other misinformation regularly go viral during emergencies, as users rush to share unverified information. The sheer speed of events makes it difficult to implement normal verification or fact-checking systems, creating a significant challenge for moderators. Under the new policy, tweets classified as misinformation will not necessarily be deleted or banned; instead, Twitter will add a warning label requiring users to click a button before the tweet can be displayed (similar to the existing labels for explicit imagery). The tweets will also be blocked from algorithmic promotion. The stronger standards are meant to be limited to specific events. Twitter will initially apply the policy to content concerning the ongoing Russian invasion of Ukraine, but the company expects to apply the rules to all emerging crises going forward. For the purposes of the policy, crisis is defined as “situations in which there is a widespread threat to life, physical safety, health, or basic subsistence.”

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Twitter’s potential new owner just made this announcement to his 93.1 million followers. “Very important to fix your Twitter feed,” the annoncement began:

1. Tap home button.
2. Tap stars on upper right of screen.
3. Select “Latest tweets”.

You are being manipulated by the algorithm in ways you don’t realize.

Easy to switch back & forth to see the difference.

Currently it’s been pinned to the top of Elon Musk’s Twitter feed. And minutes later, he added this reply to his own tweet. “This message brought to you by the Illuminaughty.”
Musk’s motivation isn’t clear — but just minutes earlier he’d tweeted a reply to own tweet from Friday that had suggested Twitter users check a sample of 100 Twitter accounts for the percentage of fake/spam/duplicate accounts. “I picked 100 as the sample size number,” Musk had added as a reply Friday, “because that is what Twitter uses to calculate less than 5% fake/spam/duplicate.” Musk’s follow-up tweet today?

“Twitter legal just called to complain that I violated their NDA by revealing the bot check sample size is 100! This actually happened.”

The tweets follow three more from the last 24 hours which all apparently comment wryly on Musk’s planned acquisition of Twitter. “Whoever thought owning the libs would be cheap never tried to acquire a social media company!” Musk tweeted earlier this afternoon. “At least, that’s what the lib hivemind thinks haha.”

And an earlier tweet appeared to allude to his recently-expressed interest in the number of fake/spam accounts on Twitter. Friday night, Elon Musk tweeted:

“The bots are angry at being counted.”

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An anonymous reader quotes a report from Axios, written by Erica Pandey and Mike Allen: The rising power and prominence of the nation’s loudest, meanest voices obscures what most of us personally experience: Most people are sane and generous — and too busy to tweet. It turns out, you’re right. We dug into the data and found that, in fact, most Americans are friendly, donate time or money, and would help you shovel your snow. They are busy, normal and mostly silent. These aren’t the people with big Twitter followings or cable-news contracts — and they don’t try to pick fights at school board meetings. So the people who get the clicks and the coverage distort our true reality.

Three stats we find reassuring:

1. 75% of people in the U.S. never tweet.
2. On an average weeknight in January, just 1% of U.S. adults watched primetime Fox News (2.2 million). 0.5% tuned into MSNBC (1.15 million).
3. Nearly three times more Americans (56%) donated to charities during the pandemic than typically give money to politicians and parties (21%). The report also highlights a Gallup 2021 poll, showing that 42% of Americans identified as independents.

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Last week, Twitter introduced a change to the timeline that “would default to showing the algorithmically served Home feed while the reverse-chronological Latest feed was accessible in a separate tab,” reports The Verge. “The change […] made it more difficult to view tweets in chronological order.” Twitter is now reverting things to the way following significant backlash. From the report: Some users shared criticism of the change almost immediately after its March 10th announcement, as the Latest feed is preferred to the Home feed for many. The out-of-sequence Home feed can, at times, be confusing, especially for people who use Twitter for updates during a breaking news event like the war in Ukraine. However, two Twitter execs noted in replies to Verge contributing editor Casey Newton that they would be working on the problem, and it appears that the original change won’t be going through as planned. “We take feedback seriously, and in this case, we heard the new pinned Home & Latest wasn’t giving you the level of control over your timeline that you want,” Twitter spokesperson Shaokyi Amdo said in a statement to The Verge.

However, based on what the execs said, it seems Twitter may be investigating other possible changes to the timeline in the future. “Giving people choice and control over their Twitter experience is super important,” Twitter’s newly named VP of consumer product, Jay Sullivan, said in a reply to Newton on March 12th. “I’ll be working on this. Stay tuned.” Sullivan added that he was hoping the platform could achieve “a nice balance for all.”

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